
YouTube boasts over a billion users, or one third of all web users, with 3 billion searches made each month and 100 hours of video uploaded every minute. It’s also the world’s second most popular[...]
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As a business, being on social media is a prerequisite for building your brand and following. You’ll set up a Twitter account and diligently tweet things that your audience might find valuable.[...]
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As a company – whether you’re an SME or a large enterprise – your online landing and service pages have one singular purpose: to bring in more business. Yet even with slick copy, elegant visuals and[...]
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Social media isn’t new anymore. It’s a substantial and important component to any business’s marketing strategy. And there’s a reason for this importance: being active on social media can steer[...]
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If you’ve completed all your business planning, now is the time to move to the third phase of entrepreneurship – start-up. This is the stage where you ‘press play’, and begin trading.
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Digital authorities are the celebrities of your industry’s online world; your friends and family members might think nothing of their names, but, within your chosen field, their word carries enormous[...]
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Guest blogging allows the switched-on business owner or marketing manager to establish themselves as an expert within their field, build relationships within their industry, and ultimately drive[...]
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When you go out, what are the crucial possessions you can’t leave without? Keys, check; wallet/purse, check; phone…phone? Where’s my phone?! It’s incredibly likely that your smartphone is one of the[...]
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Imagine you’ve just walked into a coffee shop that you’ve never previously visited. Once inside, you find that there’s a lengthy queue, the cashier will only accept a cheque, the sugar and napkins[...]
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Millennials - those born after 1980 - are statistically seen as “unattached to organised politics and religion, linked by social media, burdened by debt, [and] distrustful of people.” The Pew[...]
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